From the Classroom to Entrepreneurship as Courtney Sapp Brings an Educator’s Perspective to Her Platform

By: Brittiany Barnes, PR Rep, BBMgmt PR Agency

The former teacher, author, and speaker connects education, personal storytelling, and community through her work.

Teaching and entrepreneurship share a practical challenge: helping people understand an idea well enough to engage with it. For Courtney Sapp, whose background includes both fields, that connection provides a useful lens for understanding her work as an author, speaker, and wellness educator.

A former teacher and longtime entrepreneur, Sapp has developed a platform that brings together several interests. Through her writing, speaking, and Do It Scared mission, she explores personal growth and the decisions people face when pursuing something unfamiliar.

Her career also opens a broader conversation about the value of an educational background beyond the classroom. Explaining an idea, making it relevant, and giving people room to ask questions matter in business, public speaking, and community engagement.

Education as a Foundation for Connection

An audience brings different experiences, expectations, and levels of understanding to any conversation. In a classroom, those differences influence how a lesson is received. At a speaking engagement or community event, they can shape how people connect with a message.

Sapp’s background places education alongside entrepreneurship in her professional story. Her work offers several ways for audiences to engage: reading a book, hearing a personal account, joining a conversation, or participating in a wellness demonstration.

Each format creates a different opportunity for learning. A book gives readers time to reflect privately. An author conversation allows for questions. An interactive event brings people together around a shared experience.

For someone working across these settings, the ability to communicate clearly becomes a central part of the work.

Photo Courtesy: Courtney Sapp

Building a Platform Around Experience

Sapp’s professional identity includes author, speaker, entrepreneur, and founder of Do It Scared. Her experiences as a wife, mother, and grandmother add another dimension to the subjects she brings to audiences.

That combination gives her platform a personal foundation. Alongside her professional background, she draws on her own experiences with adversity and rebuilding to discuss purpose and personal growth.

Her framework, “Shift. Move. Become.”, gives those conversations a structure: examine limiting beliefs, take action, and work toward a life aligned with personal values.

Within an educational setting, a framework can help make an unfamiliar subject easier to approach. In Sapp’s work, those three words provide an entry point for discussing decisions that can otherwise feel difficult to organize or explain.

Creating Opportunities for Conversation

Sapp’s interests in speaking, authorship, and wellness education create opportunities for engagement with book clubs, community groups, entrepreneurs, and wellness audiences.

The format matters. A moderated discussion can explore the experiences behind a book. A speaking event can introduce a central idea. A workshop can give participants time to consider how a topic relates to their own circumstances.

Her story offers potential hosts a connection between these formats: an educator’s background paired with the lived experience of an entrepreneur and author.

For Courtney Sapp, the classroom is one part of a professional journey that continues through new forms of communication. Her platform brings education into conversations about business, identity, and purpose, and gives audiences several ways to participate.

Follow Courtney Sapp: @KeepnupwithCourt

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Book: Do It Scared by Courtney Sapp

Understanding Financial Literacy for Young Readers and the Educational Writing of Kassem Lahham

Financial literacy is now the main focus of the modern education system. Everyone from the government to schools and banks recognizes the importance of financial literacy. However, according to OECD research, children in advanced countries lack basic financial knowledge. A recent OECD report on financial literacy among teens worldwide in 2020 found that only half of teens were financially literate. To address the situation, financial experts and teachers are developing new ways to teach children basic financial knowledge.

Kassem Lahham, born on 31 August 1966 in Mainz, Germany, later entered this educational conversation through authorship. After decades of working in international banking and wealth advisory, Lahham published a children-oriented book in 2024 titled Your First Steps in Banking: A Kid’s Journey through the World of Money. The book presents basic financial ideas in simplified form for younger readers who may be encountering banking concepts for the first time. Financial literacy publications for children often focus on topics such as saving habits, understanding banks, and responsible spending decisions. Lahham’s book reflects this broader educational effort to make financial knowledge more accessible to audiences beyond professional financial circles.

Lahham’s 2024 book was written with this type of educational structure in mind. Your First Steps in Banking: A Kid’s Journey through the World of Money introduces basic explanations of how banks function, how individuals manage money, and why saving and financial planning are often discussed in everyday life. Parents and teachers commonly use this type of educational book as supplementary reading material rather than as formal academic texts. By presenting financial ideas in narrative form, authors aim to connect practical financial knowledge to everyday situations that young readers can recognize.

The emergence of financial education content created by banking professionals reflects another trend in the finance industry. Professionals who have spent years working in financial markets sometimes publish introductory material to explain the concepts they encountered during their careers. Lahham’s background in international banking and wealth management provided exposure to financial systems that operate across Europe and the Middle East. While professional banking literature is often technical, introductory educational books aim to simplify these ideas so that readers with little prior knowledge can understand the foundations of financial systems.

The publication of Lahham’s book also connects with the growing presence of financial professionals on digital platforms. Many authors now share educational commentary through websites, blogs, and professional profiles. Lahham maintains online platforms, including personal websites where financial topics and professional activities are discussed. Digital communication channels have become a common way for authors and educators to share ideas and connect with readers interested in finance and investment. This approach reflects broader changes in how financial information is shared with the public.

The narrative structure of Lahham’s book emphasizes explaining banking processes in clear language rather than using technical financial terminology. Books addressing younger audiences often avoid complex descriptions of financial instruments such as derivatives or advanced portfolio strategies. Instead, they focus on explaining the role of banks, the concept of money management, and how financial decisions affect everyday life. This simplified approach reflects educational strategies used in other introductory subjects where complex topics are presented through basic explanations.

The publication also illustrates how financial professionals sometimes extend their work beyond direct banking roles. Writing educational material allows industry participants to share perspectives developed during professional careers. Lahham’s involvement in wealth advisory and private banking provided a background from which simplified financial explanations could be developed for younger readers. While the book is not intended as a technical financial manual, it reflects the author’s experience in explaining how financial institutions operate and why financial planning is often discussed in modern economies.

Lahham’s book represents one example of this intersection between professional financial experience and public education. The fact that the banking ideas are presented in a format suitable for children means that the publication aligns with a broader effort to increase financial literacy among younger people. It also aligns with a broader trend among financial professionals of sharing their expertise through educational channels rather than within financial services.

Through his writing and online presence, Kassem Lahham joins the debate on financial literacy and the basics of economics. While his career path has largely followed a trajectory in international banking and financial advisory roles, the publication of a children’s book demonstrates one aspect of his contribution to financial literacy.