Fenty Beauty CASETiFY Collaboration Brings Rihanna’s Makeup to Phones

Fenty Beauty CASETiFY Collaboration Brings Rihanna's Makeup to Phones
Photo Credit: Unsplash.com

The Fenty Beauty CASETiFY collaboration brings Rihanna’s cosmetics to smartphone accessories through a limited-edition collection launched globally on October 28, 2026. The 29-piece range includes a magnetic holder for miniature lip gloss and blotting powder, plus cases, straps and charms. U.S. listings show how prices differ between accessories and makeup bundles.

Key Takeaways

  • The collection has 29 items, including 16 CASETiFY exclusives, according to launch reporting
  • The $42 MagSafe holder is sold separately from the miniature makeup products and phone case
  • A $115 U.S. bundle includes a Ripple phone case, holder, mini Gloss Bomb and mini Invisimatte
  • The products launched through CASETiFY’s digital channels and participating stores, with selected listings on Fenty Beauty’s U.S. website

Rihanna’s Fenty Beauty and CASETiFY have released a phone accessory collection built around a practical distinction for buyers: the $42 magnetic makeup holder is not a complete cosmetic kit. It is designed to carry two existing Fenty Beauty products, which can be purchased separately or through selected bundles.

The companies are selling protective cases and attachments rather than launching a new makeup formula. The assortment brings Gloss Bomb Universal Lip Luminizer and Invisimatte Instant Setting + Blotting Powder into a category typically associated with phone protection and device customization.

Fenty Beauty CASETiFY Collaboration Centers on $42 MagSafe Holder

The On-The-Go Essentials MagSafe 2-in-1 Holder is made from soft-touch silicone in a Cocoa Nude color. It has spaces for a mini Gloss Bomb and a mini Invisimatte compact, allowing both products to sit on the back of a compatible phone. Fenty Beauty says the attachment can be snapped on or removed as needed.

The miniature gloss and powder remain standard cosmetic products from the brand’s existing lineup. What is new is the holder and the option to combine those products with protective cases in coordinated sets. The holder itself is not an electronic beauty device and does not change the formulation of either product.

In comments published by Cosmetics Business, CASETiFY described its design priority as “true utility over novelty.” The company linked the idea to customers using their phones as makeshift mirrors. That description explains the presence of mirror cases alongside the magnetic attachment, although it does not establish how consumers will use the products after purchasing them.

The format also arrives in an existing category. Rhode previously introduced phone cases designed to hold lip products, while other beauty labels have experimented with attachable cosmetics. Fenty Beauty’s version combines a lip product and blotting powder in one detachable accessory instead of creating a dedicated phone case for a single item.

Rihanna’s Designs Extend Across Phone Cases and Beauty Accessories

The collection extends beyond the MagSafe holder. The Cocoa Nude Ripple Case features a textured design, while selected Midnight mirror cases place a reflective surface on the phone. CASETiFY’s announcement describes some mirror styles as shatterproof and smudge-resistant, but protection specifications and compatible models vary by product.

Printed designs also carry a lip illustration identified by the companies as hand-drawn by Rihanna. The artwork appears alongside nude and metallic tones, connecting the release to the singer’s visual involvement with her beauty business without suggesting that she developed a new cosmetic formula for the collection.

Other accessories include a Rope Crossbody Strap, intended to let the phone hang across the body or from a shoulder, and a silver Fenty Beauty Custom Charm Hook. The hook attaches to a phone case and is designed to carry a miniature Gloss Bomb keychain. The strap has its own compatibility exclusions, particularly for certain folding phones and older cases.

Rihanna’s Paris Fashion Week appearance in September placed the singer at the Matières Fécales Spring 2027 runway show. The CASETiFY release represents a separate fashion-related project, featuring phone accessories with cosmetic attachments rather than apparel.

The collection also includes tablet cases, earbuds cases, magnetic stands and additional device accessories. These products expand the range beyond smartphones, although CASETiFY’s catalog does not offer identical designs for every supported device.

U.S. Prices, Makeup Bundles and Device Compatibility

Fenty Beauty’s U.S. listings price the Custom Charm Hook at $14, the standalone MagSafe holder at $42 and selected phone cases at $64. The Rope Crossbody Strap is also listed at $64. These figures describe individual products and should not be confused with the prices of kits containing makeup.

The $115 Ripple Phone Case, MagSafe Holder, Mini Gloss Bomb and Mini Invisimatte Bundle includes four items. Fenty Beauty’s listing offers the bundle for the iPhone 17 Pro and iPhone 17 Pro Max, while other case designs may accommodate different models. A separate $70 set combines the holder with the two miniature cosmetics, without the Ripple case.

For buyers seeking a smaller accessory, the $35 Charm ‘N Shine Gloss Bomb Bundle includes the charm hook, mini lip gloss and a keychain holder. Fenty Beauty also lists an $81 crossbody strap and gloss package. Prices reflect U.S. product listings around the launch and may change.

The release coincides with other celebrity-linked beauty activity, including Jennifer Lawrence’s new haircare brand, which launched in the United States on October 27. The distinction is that Lawrence introduced new hair products, while this Fenty Beauty partnership chiefly combines existing makeup with newly designed tech accessories.

CASETiFY says the collection became available through its website, Co-Lab app and selected CASETiFY Studio locations internationally. Fenty Beauty also carries the U.S. bundles and accessories. CASETiFY lists options for Apple, Samsung and Google devices, but the availability of each design depends on the model and sales channel.

Public launch information about the Fenty Beauty CASETiFY collaboration details its assortment, materials, prices and retail channels. The companies have not provided collection-specific sales figures in the announcements reviewed.

Frequently Asked Questions

When did the Fenty Beauty CASETiFY collection launch?

The collection launched globally on October 28, 2026, according to the companies’ announcement and industry coverage. It was made available through CASETiFY channels and Fenty Beauty’s U.S. website.

Does the $42 holder come with makeup?

No. The $42 On-The-Go Essentials MagSafe 2-in-1 Holder is an accessory designed to hold mini Gloss Bomb and mini Invisimatte products. The cosmetics are available separately or in specified bundles.

What is included in the $115 bundle?

Fenty Beauty lists a Ripple phone case, MagSafe holder, mini Gloss Bomb and mini Invisimatte in the $115 package. Its U.S. listing offers iPhone 17 Pro and iPhone 17 Pro Max options.

Which phones are compatible with the collaboration?

The Fenty Beauty CASETiFY collaboration includes accessories for selected Apple, Samsung and Google devices. Compatibility is product-specific, and the MagSafe holder requires a compatible phone or case.

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